Home
About
Insights
AIxUXR Community
Book a Call

KALEB LOOSBROCK

Home
About
Insights
AIxUXR Community
Book a Call
September 9, 2026
AIxUXR
Kaleb Loosbrock
The truth about MCPs: Access is not Rigor

MCP lets you connect AI to the research repository you already have—the best of both worlds. Here's the bill it hides, and four questions to run before you connect.

The truth about MCPs: Access is not Rigor
August 28, 2026
AIxUXR
Kaleb Loosbrock
Buy vs build with AI? Either way you're going ...

We built our research repository four times. None of it worked. Here's what the build-versus-buy question actually comes down to.

Buy vs build with AI? Either way you're going to pay.
August 13, 2026
AIxUXR
Kaleb Loosbrock
Claude f*cked with my head

Tuesday I was flying. By 6pm, Claude had wrecked my confidence. The fix wasn't more oversight — it was making the AI check its own work first.

Claude f*cked with my head
June 29, 2026
AIxUXR
Kaleb Loosbrock
Pride in the AI Pipeline: 10 Ways to Keep AI ...

Media was my proxy for who I could be. Now AI is everyone's proxy for everyone — and it learned our blind spots. Ten ways researchers can keep it honest.

Pride in the AI Pipeline: 10 Ways to Keep AI From Erasing Queer Users
June 17, 2026
Work
Kaleb Loosbrock
Don't Frankenstein Your Flow: How to Integrate ...

Most research teams think they're adopting AI. In reality, they're Frankensteining their flows—quietly ruining their ROI, their reputation, and their research integrity. And it all comes due as mounting risk the moment regulation catches up.

Don't Frankenstein Your Flow: How to Integrate AI Into Research Workflows with Integrity & Intention
Kaleb Loosbrock
February 5, 2023

The bias of Chat.GPT and AI

Kaleb Loosbrock
February 5, 2023
The bias of Chat.GPT and AI

So I did a little experiment with ChatGTP...name me 100 of the most influential BIPOC women in the past 100 years? It's answer highlighted the need to intentionally and consciously train AI with a diverse and representative dataset.

Tagged: AI, Artificial Intelligence, Diversity, Machine Learning

Comment
Kaleb Loosbrock
January 28, 2020
Work

UR + CS = <3

Kaleb Loosbrock
January 28, 2020
Work
UR + CS = &lt;3

UXR meet your BFF, Customer Success.

If there’s one piece of sage advice or golden rule that I might be able to offer you that will make your life easier (like buttah!) it’s this: customer success is your new best friend.  Here are the 5 keys to engaging with CS and unlocking your client research meetings.

Tagged: user research, user research ops

1 Comment
Kaleb Loosbrock
December 27, 2017
Design

Tale of Two Graphs

Kaleb Loosbrock
December 27, 2017
Design
Tale of Two Graphs

Once upon a time, there was a unintelligible and incomprehensible graph that was in desperate need of some updates. So a brave and valiant team of designers, researchers, and product managers set off on a quest to test not only their own wills, but also their assumptions in hopes of designing a better graph.

Tagged: UX, Research, Usability, Information design

1 Comment
Kaleb Loosbrock
September 1, 2017
Design, Work

Introducing the New Kenshoo

Kaleb Loosbrock
September 1, 2017
Design, Work
Introducing the New Kenshoo

We’re excited to share with you what we’ve been working on for the last several months — a redesigned Kenshoo experience.

Our goal at Kenshoo is to empower marketers around the world to grow their brands. Today, with this re-design, we’re one step closer to that goal.

Tagged: Product design, UX, Kenshoo, Design Principles

Comment
Newer Posts
Back to Top
Kaleb Loosbrockkaleb.loosbrock@gmail.com