Most research teams think they're adopting AI. In reality, they're Frankensteining their flows—quietly ruining their ROI, their reputation, and their research integrity. And it all comes due as mounting risk the moment regulation catches up.
Work
Most research teams think they're adopting AI. In reality, they're Frankensteining their flows—quietly ruining their ROI, their reputation, and their research integrity. And it all comes due as mounting risk the moment regulation catches up.
Work
Jess Holbrook just published the clearest map of AI-native UX research I've read (Holbrook, 2026). If you lead a research team and you haven't read "Frontier UX Research Circa May 2026," go read it first, then come back.
He gets the big thing right: being AI-native is a systems problem, not a tools problem. Buying Dovetail or shipping one Claude project won't make you AI-native. You have to redesign how you work — how evidence flows from intake to insight, collection to synthesis to decision, so AI can participate at every step. I've been making the same argument to researchers and clients for a year, in nearly the same words: context engineering over prompting, systems over tools, amplification over automation. Human judgment and growth are the things you protect.
So this isn't a rebuttal. It's an extension. A "yes, and…" if you will.
AIxUXR
AI flagged 11 usability problems no human researcher caught. 10 of them were false alarms or hallucinations. Here's what MeasuringU's data actually proves — and 6 safeguards to put in your workflow this week.
The AI Disclosure Dilemma: How to Tell People You're Using AI (Without Freaking Them Out)" – an essential read on navigating the complexities of AI transparency in research and beyond. Learn how to craft disclosures that build trust and ensure compliance.
Work
Many of us feel like using AI in our work is a "dance with the devil"—powerful, but unpredictable and a little scary. After years of trial and error, I've found the key isn't to follow, but to lead the dance. In this guide, I share my CRAFTe framework for writing better prompts and the ethical principles we need to keep our soul in the process.
