https://www.heykaleb.com/work daily 0.75 2026-06-18 https://images.squarespace-cdn.com/content/v1/5331e1afe4b05113a3c343ad/1503640669766-AUZ79N0JWW8BMRUL2H6C/DSC_0490.jpg My Work https://images.squarespace-cdn.com/content/v1/5331e1afe4b05113a3c343ad/1582836483976-TVAWHDGHSXLL69IGHEG0/image-asset.png My Work - Not Another Dashboard USER RESEARCH | PRODUCT DESIGN STRATEGY Charged by a CEO with an unwavering new business idea, I performed user and market research to lead the product design strategy for an innovative new Product—Kenshoo Connect. https://images.squarespace-cdn.com/content/v1/5331e1afe4b05113a3c343ad/1580519658285-WQI6R8GEEL4WZ1U2E4Y8/Measuring_UX_Illustration.png My Work - Measuring UX USER RESEARCH We knew we had a usability problem. With several different products to speak of, the challenge was not only identifying which product, but also understanding where to focus. I designed and launched a qualitative and quantitative survey to gather insights and provide product with a roadmap and measurable means to improve usability. https://images.squarespace-cdn.com/content/v1/5331e1afe4b05113a3c343ad/1582747116164-DWM1L79TD85R6A0YPTC9/Rethinking_Reporting_Illustration.jpg My Work - Rethinking Reporting USER RESEARCH | UX DESIGN After a "dissatisfied" rating by clients on a recent Product Survey, I lead a user research that redesigned the reporting flow. https://www.heykaleb.com/musings daily 0.75 2026-07-24 https://images.squarespace-cdn.com/content/v1/5331e1afe4b05113a3c343ad/1504296845069-BK13OVD8O1RWZE45P7DQ/DSC_0490.jpg Insights https://www.heykaleb.com/musings/2026/6/29/pride-in-the-aipipeline-10-ways-to-keep-ai-from-erasing-queer-users monthly 0.5 2026-06-30 https://www.heykaleb.com/musings/dont-frankenstein-your-flow monthly 0.5 2026-06-18 https://images.squarespace-cdn.com/content/v1/5331e1afe4b05113a3c343ad/9f68eb9d-7028-42bc-ad22-fb851c5eb008/HEARTS_Framework_Overview.png Insights - Don't Frankenstein Your Flow: How to Integrate AI Into Research Workflows with Integrity & Intention - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.heykaleb.com/musings/2026/6/10/the-map-is-not-the-terrain monthly 0.5 2026-06-12 https://www.heykaleb.com/musings/ai-usability-problems-10-of-11-wrong monthly 0.5 2026-06-04 https://images.squarespace-cdn.com/content/v1/5331e1afe4b05113a3c343ad/9d303763-cb5b-42e0-93cb-7f88840333bc/MeasuringU_Figure2.png Insights - AI Found 11 Usability Problems Humans "Missed." Problem is…10 Were Wrong. - Make it stand out Figure 1: Venn diagram of usability problem discovery by humans, ChatGPT, and Gemini. Source: Lewis, J. R., Sauro, J., Schiavone, W., & Plabst, L. (2026, May 5). Can AI detect usability problems like researchers? MeasuringU. https://measuringu.com/ai-vs-human-usability-problem-analysis-of-a-video/ https://www.heykaleb.com/musings/2025/8/2/the-ai-disclosure-dilemma-how-to-tell-people-youre-using-ai-without-freaking-them-out monthly 0.5 2025-09-14 https://www.heykaleb.com/musings/ai-empowered-researcher-framework monthly 0.5 2026-06-03 https://images.squarespace-cdn.com/content/v1/5331e1afe4b05113a3c343ad/1ec22d34-d366-4db3-8436-f3aedc899455/Screenshot+2025-06-19+at+3.54.21%E2%80%AFPM.png Insights - The AI Empowered Researcher: How to Dance with AI and Keep Your Soul - Make it stand out Sources: Figma. (2025). Figma’s 2025 AI report, Maze. (2025). The future of user research report https://images.squarespace-cdn.com/content/v1/5331e1afe4b05113a3c343ad/faef2165-1360-4526-b6a6-d2ee307a5e7e/Screenshot+2025-06-19+at+4.02.52%E2%80%AFPM.png Insights - The AI Empowered Researcher: How to Dance with AI and Keep Your Soul - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5331e1afe4b05113a3c343ad/350efebc-01a4-415b-bf22-acc6dc9ac6b2/Screenshot+2025-06-19+at+4.18.34%E2%80%AFPM.png Insights - The AI Empowered Researcher: How to Dance with AI and Keep Your Soul - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5331e1afe4b05113a3c343ad/99f50511-c7df-4bd0-af3e-900515f92282/Screenshot+2025-06-19+at+4.31.31%E2%80%AFPM.png Insights - The AI Empowered Researcher: How to Dance with AI and Keep Your Soul - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5331e1afe4b05113a3c343ad/73fabf02-bb7e-4fd5-aaf2-f7429dec2a1d/How+to+Save+Your+Soul+Divider+Image Insights - The AI Empowered Researcher: How to Dance with AI and Keep Your Soul - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5331e1afe4b05113a3c343ad/84f6e048-1cb3-455f-9d02-48c3d739aa63/Follower+to+leader+image+divider Insights - The AI Empowered Researcher: How to Dance with AI and Keep Your Soul - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.heykaleb.com/musings/uxrfutures monthly 0.5 2025-06-17 https://www.heykaleb.com/musings/syntheticuser monthly 0.5 2026-06-03 https://www.heykaleb.com/musings/chatgpt-is-bias monthly 0.5 2023-02-05 https://www.heykaleb.com/musings/2020/1/20/bff monthly 0.5 2025-06-19 https://images.squarespace-cdn.com/content/v1/5331e1afe4b05113a3c343ad/1579929266648-VV0TVQFNC3LH9XXA2VEP/giphy.gif Insights - UR + CS = <3 https://images.squarespace-cdn.com/content/v1/5331e1afe4b05113a3c343ad/1579929356493-J43HU8IALMQD12C18JFP/giphy-2.gif Insights - UR + CS = <3 https://www.heykaleb.com/musings/2017/12/27/the-tale-of-two-graphs monthly 0.5 2019-10-08 https://images.squarespace-cdn.com/content/v1/5331e1afe4b05113a3c343ad/1514413591681-YFS29JJU2GJG4GQQ61Y9/the_original_graph.png Insights - Tale of Two Graphs https://images.squarespace-cdn.com/content/v1/5331e1afe4b05113a3c343ad/1514416240418-AQXM48D4F8IF58XABK1K/the_new_graph_on_the_block.jpg Insights - Tale of Two Graphs https://images.squarespace-cdn.com/content/v1/5331e1afe4b05113a3c343ad/1514414015591-8RH3WYYDNYMCQIH43XFB/Rainbow_Spreadsheet_findings.png Insights - Tale of Two Graphs Rainbow spreadsheet outlining the observation, the concept/graph the observation applied to and the participants to which the observation pertained. https://images.squarespace-cdn.com/content/v1/5331e1afe4b05113a3c343ad/1514416567072-PEQAR9NBL7UISBQP8EDY/Screen+Shot+2017-10-06+at+4.25.00+PM.png Insights - Tale of Two Graphs https://images.squarespace-cdn.com/content/v1/5331e1afe4b05113a3c343ad/1514416626690-WIEOEVTOBBMBVOY4Q6PH/testing_overview_intuitive_ranking.png Insights - 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